Browse research reports and other research-based documents from the WES Research team and WES Global Talent Bridge.
Bridging the Digital Divide: Segmenting and Recruiting International Millennial Students(October, 2014)
Analyzes nearly five thousand 17-to-36-year-old international Millennials’ use of technology and the psychographic characteristics that influence their information-seeking behavior.
Student Segmentation for an Effective International Enrollment Strategy(October, 2013)
Examines how different international student segments inform enrollment strategies. The report is based on a survey of nearly 3,000 U.S.-bound international students and highlights how students’ information-seeking behavior varies by education level and country.